GIVE ME THE LOWDOWN ON PRIMER
What even is primer? How does it work? Is priming yet another gimmicky step that is considered, by only a handful, to be CRUCIAL? Let's take a look...
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ESSENCE? WHAT'S THAT?!
You might have heard of cleansers, toners, moisturizers, sunscreens, serums and mists. But what is an essence? With the popularity of Korean skinca...
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WHAT EVEN IS MICELLAR WATER?
For a couple of years now, micellar water has been allll the rage. Replacing makeup wipes/oil-based makeup removers from a lot of our bathroom cabi...
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Things I Wish People Knew About Bisexuality.
Figuring out that you're bisexual can be a tough journey, especially in India, where sexuality is something we whisper about behind closed doors. B...
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BAKING AND OILY SKIN
In the makeup world, baking refers to a powdering technique that is used to set cream/liquid products. Unless you live under a rock, I’m sure you’v...
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Gender Orb
Imagine you’re given an Orb to take care of. It’s orange when it’s handed to you, and everyone else sees it as orange. Later, the Orb stays in your...
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AFFORDABLE VS. HIGH END BEAUTY
In recent years, the beauty industry has grown at an astounding pace, with everyone from celebrities to corporates pouring their money into it. So ...
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INTRODUCING: BRASH PRIMER
If you know me, you know I’m a strong believer of Lash Primers so I knew we simply HAD to make a Brash Primer. So as someone whose goal is to make ...
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THE BEST OF BOTH CLOSETS
For our first-ever Free and Equal Society story, we collaborated with Friend of FAE, Pranati Narayan Visweswaran, to bring you a sensitive and insi...
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GLOSS AND WHERE IT CAME FROM
NGL, we’re all pretty obsessed with our gloss except those awfully sticky ones. No one likes that, they’re like the Ross of F.R.I.E.N.D.S. Our coll...
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HOW TO: BODYCARE
It should come as no surprise that just like the face, the skin on our body deserves some TLC too. Here’s a quick guide (okay a little extra of a g...
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A for Alpha-Arbutin
In a dilemma about hydroquinone because of it’s negative side effects? Say hello to Alpha-arbutin. What is it? Alpha-arbutin is a less known, na...
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BRASH FOR BEARDS
Brash - a hair filler that works for brows, lashes AND beards? No way that’s awesome! But, how can I use it to fill in my beard and bald spots,...
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