To cut right to it, we at FAE Beauty conceptualise and create beauty products  for everyone. We bring to you something real, authentic and unfiltered.
Here, we believe strongly in questioning the 
status quo—  
Why not bring real users into the process of developing a product?
Why not print the ingredients of our products on our packaging?
Why not have a duskier or gender fluid individual model for our products?
Why aren’t beauty companies more approachable and true to life?
Our hope is to change the way ‘beauty’ is perceived (because, tbh, what even is ‘beauty?’), to pull real people into a conversation that has long been reserved for individuals who fit traditional standards of beauty.
Our team works hard everyday to create a community where individuals are free (and equal) to do with makeup what they please.